Without a doubt, playing in a casino is not only a great opportunity to test your luck, but it is also a way of life that combines royal luxury and thrilling excitement. The casino, being a place with historical heritage, striking architecture, unique interior and exterior, as well as a unique gaming atmosphere, can provide players with everything they need. Everything they expect from a casino. It is precisely these casinos that have been managed by one of the leaders in the gambling industry, Storm International, for more than 30 years.
What news about the company is on everyone’s lips today? Properly using its many years of experience in the gambling market, and knowing all its trends and trends, the brand continues its successful development and geographic expansion. The Georgian branch of the brand has been replenished with a new, this time a resort, respectable casino. Another dream has become a reality.
Let’s talk about everything in order. Shangri La Batumi is the name of the new gambling establishment of the legendary brand. At the beginning of August 2023, the new casino was comfortably located within the walls of a luxurious five-star hotel.
What will players who plan to visit the brand’s new gambling establishment get? 28 comfortable gaming tables for fans of traditional casino card games and roulette. Over a hundred ultra-modern, innovative slot machines from the world’s leading suppliers – Novomatic, Scientific Games, EGT, and IGT.
Have you encountered any unexpected or unpleasant obstacles on the path to successful brand development? Of course, we did, and the main one of these obstacles was the global pandemic. The CEO of Storm International, Darren Keane, said that in general, the pandemic did not lead to any catastrophic consequences for the company itself and for the overall player retention system. The most important and significant change that affected all gambling operators was the introduction of some kind of financial compensation to casino guests in case of their loss. What did this lead to? This has undoubtedly led to a decline in casino profits and an increase in the number of unscrupulous agents who, to put it mildly, steal players they met while working in a particular casino. After this, they try in every possible way to transfer players to other casinos that are ready to give the greatest profit.
The players, of course, should not be blamed. This unscrupulous maneuver reduces the profits of many casinos and takes away the true pleasure of running a successful casino business. What do we end up with? Many more casinos are opening and soon closing than ever before. The Shangri La, Darren Keane said, has passed the test of the pandemic with dignity and with its head held high. Today, without looking back at the past, the brand continues to build and develop its successful business all over the world.
To summarize, it can be noted that the new branded casino in Batumi is a new challenge and new prospect for the company. The now famous tourist resort will now attract not only those who like to sunbathe on luxurious beaches but also numerous gambling fans who will come here to combine business with pleasure. The useful thing is relaxing on the beach, and the pleasant thing is visiting the new, luxurious casino of the network. The main emphasis, of course, is shifted towards foreign tourists, but local players are also delighted with the new gambling emotions in the brand’s new casino.













