Makeup is a love of most girls. Recently many boys started to do makeup. And many boys are becoming makeup artists. Andthere are many items required to do full face makeup, such as mascara, foundation, lipstick, eyeliner and many more. Makeup makes a girl more confident about themselves. And it is always fun to try different looks ok different occasions. And as a matter of fact, doing makeup is an art.
There are many different makeup brands, but not every makeup brand is suitable for all skin types. Another person has different skin types. However, some famous makeup brands are used by thousands of girls and boys all over the world.
- L’Oreal
L’Oreal is the world’s top cosmetic brand. The group earned around €27.99bn in total in 2020. It has branches all over the world, and almost every person heard about L’Oreal. And in 2019 L’Oreal earned €29.87m. There is a 6% difference between 2019 and 2020. And the main reason for less profit in 2020 is due to pandemics. The stores of L’Oreal is present in more than 150 countries. Along with makeup items, L’Oreal has haircare, perfumes as well as skincare items.
- Unilever
After Loreal, Unilever is the second most popular brand. It offers beauty and personal care products all around the world. The estimated profit of Unilever in 2020 is €50.7b. Branches of Unilever are present in more than 190 countries. Due to the pandemic, Unilever faced a significant amount of loss. More than 41.61% of the total profit comes from the beauty segment. Unilever provides products for cleaning as well.
- Estée Lauder
Due to the pandemic, many stores of Estée Lauder is closed. And due to temporary closure, the famous brand is facing a loss of 4%. Estimated profit of Estée Lauder is $14.29bn. Most of the sales are happening through online channels. Along with makeup, their perfumes are also well-known. More than 12% of profits come from their skincare products. Since the pandemic, 10% to 15% of its freestanding stores have closed across the world. Now 48,000 employees work for Estée Lauder worldwide.
- Shiseido
Shiseido is one of the oldest cosmetics brands in the world. And its origin is in Japan. And for a pandemic, it faced an 18.6% fall in net sales. In 2020 the net sale was $8.73bn. To increase growth, the company is offering skin beauty products. More than 32% of the total profit comes from Japan. And after that, 25.9% comes from China. And as many stores of Shiseido are in china, the company faced massive problems.
- Kylie cosmetics
We all know that the famous Kylie Jenner has a makeup brand names Kylie cosmetics. And it is becoming more and more prominent with time. In 2020 its total sale was $52 million. However, in 2019 it was more. But pandemics couldn’t stop Kylie cosmetics from producing new products now and then. Kylie Cosmetics is famous for makeup products such as foundation, eyeshadow, lipstick and many more.
Makeup items from good brands will protect your skin as much as possible. And these brands never failed to amaze people.
